Swiggy Delivers Food in Fifteen Minutes
Whether it’s the rainy season, summer, or winter, delivery personnel from Zomato and various online food delivery companies consistently deliver food or goods on time. There is daily competition among companies like Zomato, Zepto, Blinkit, and others. Some are known for better quality, some offer various deals to customers, while others focus on delivering food in record time. Now, Swiggy has entered the market to compete with these companies.
Bengaluru-based food delivery company Swiggy has launched a new app that delivers snacks, beverages, and meals in just 10-15 minutes. The app is called Snacc. Currently, the service is available only in select areas of Bengaluru. Snacc aims to offer urban customers enhanced convenience and speed in their dining experience. The app’s menu will feature breakfast items, light meals, various beverages, and cater to those who need a quick snack. Customers can download the Snacc app on both Android and iOS platforms.
So far, all of Swiggy’s new services and additions have been integrated into the main Swiggy app, which has become increasingly cluttered and difficult to navigate. To address this, Swiggy is now entering the ultra-fast food delivery segment.
Delivery Guaranteed Within 15 Minutes (Swiggy)
The launch of the Snacc app builds on Swiggy’s success with Bolt, its ultra-fast food delivery arm, which guarantees delivery within 15 minutes and enables minimal order fulfillment times from other restaurants. Unlike Bolt, Snacc will offer even faster and more reliable service for a variety of ready-to-serve products.
The Snacc app’s launch places Swiggy in direct competition with Zepto Café and Blinkit Bistro, both of which have already made inroads into the fast food delivery market. As India’s ultra-fast food delivery segment grows, food delivery companies are constantly innovating to meet customer demands. Many have adopted hyperlocal delivery models to reduce delivery times. However, high operational costs and the pressure to ensure food quality while meeting these tight timelines remain significant hurdles for these companies.
Swiggy is banking on its logistics network and technological expertise to carve out a niche in this competitive market with Snacc. Industry experts believe such initiatives can redefine food consumption patterns in urban India and accelerate the growth of the ultra-fast food delivery segment.
